The sale of Ford car Europe grew nearly 5% first half of the year 2007, in Chinese sale growth exceeds 25% . American authoritative magazine " car news " reported recently, ford Motor Corporation will continue to cut hire cost, in order to lower car price. In 2007, the car that Ford reduced 30 ％ namely 135, the renting business of 000 cars.

In next year, ford company will adopt this policy on all models, is not use this strategy only only in the light of 9 models. But the business that Ford company will still continue to save a car lot sale to give a government sector large perhaps company, this provided steady sales revenue for the company.